Who to trust

With a wide range of options and opinions about what’s best for you, it can be overwhelming to decide who to trust.

Here are a few positive signals to look for in an expert.

They agree with the majority of other experts in their field.

If someone’s going aggressively against the grain the chances of that person having some super-special knowledge are slim. It’s possible, but like a Slayer Christmas album, it’s unlikely.

What’s more likely is that they’re better at marketing. Or unethical. Or just batshit crazy.

They use previous experiences and the latest science as their base for their decisions.

Because science and knowledge. It’s ok to have personal opinions. But facts are facts.

They have a proven track record of solving the problems you’re dealing with.

Not only for themselves. But for a wide range of people.

-J