Articles by: Joonas

Give it time

When I first started going to the gym, it felt more like necessarily evil than love at first sight. My friends and I spent most of our workouts between finding excuses not to do something and counting the minutes until we could bolt the fuck out of the bright-lighted, ammonia-scented […]

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Being too kind isn’t helpful

Successful lifestyle change is rooted in kindness. Kindness towards yourself. To have the empathy and understanding to not beat yourself up about missing a workout, having too many pinots or eating Ben & Jerry’s for dinner because you got carried away by the intricacies of quantum mechanics. After all, progress […]

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What’s the point?

The small habits feel insignificant as they don’t seem to add up to much. Which can leave you constantly questioning whether your actions are going to make any difference. As with investing, the downstream of compounding only becomes a reality as you repeat a habit, day after day, month after […]

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The signals of BS

It’s common for alternative health solutions and remedies to lean heavily into the spiritual or religious language and symbols in selling their stuff. Often delivered with highly sexualised marketing. After all, most of them got nothing going science-wise. The dogmatic scaffolding is the only thing keeping the circus together. And […]

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Life raft

When you feel like you’ve tried everything, it’s easy to get caught up in the latest health and fitness craze. Or to allow friends and family to pursue you with their well-intended but often utter bullshit health recommendations. Whether that’s about potatoes, exercise or vaccines. With the sea of misinformation […]

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We’re always practicing something

If we’re not exercising, we’re practicing being inactive. If we stay up late and get up early, we’re practicing being tired. If we’re not managing our stress, we’re practicing being stressed. Shifting the language can help us move towards doing the things that benefit us in the long run. -J

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1% better

How does 1% better look tomorrow compared to today? How about next week? And next month? Exercise 1% more. Eat 1% healthier. Sleep an extra 1%. Give your kids an additional 1% of your time, attention, and patience. It doesn’t seem like much. But each increase will shift you closer […]

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Skills over goals

Running, strength training, dancing, skiing, horse riding, shotgun wrestling, whatever. Pick the skills you want to get good at. Put effort into learning them. Show up with consistency. And your goals will follow. -J

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Fitness ≠ something you do to lose weight

There are a bunch of reasons why the fitness industry is doing such an excellent job of alienating people, especially women, from fitness. But none more effective than the pervasive message that the entry point into fitness is about losing weight. All we have to do is look at most […]

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“I’m too tired to exercise”

Getting even remotely excited about exercise is tough when you’re always tired. When simple things feel hard, and you have to wrestle with the general lack of energy on an hourly basis, lacing up your trainers probably isn’t the most appealing thing you can think of. And I get it. […]

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